Hänsel und Gretel is a kindergarten with a bilingual approach that allows children to be immersed in German language and culture. Classes are being taught by certified instructors that prepare children for german language certification and also allowing them to study in german schools.
Having a online presence was necessary for positioning the kindergarten strengths: german curriculum, special extracurricular activities and certified instructors.
Our focus was set on engaging parents thought the blog and the flexibility of the training program.
We established the following objectives: give a clean, playful look to the website, make it responsive, connect with parents thought blog articles, finding a way to showcase all necessary information regarding activities, facilities and the flexibility of the training program.
A unique home page. We divided the homepage in sections emphasizing the kindergarten strengths, their main services, the latest news and a photo gallery.
Easy to add posts. We used WordPress for it’s easy administration of content and excellent SEO track record and also for the blog.
Responsive website. The website is easily accessible on any device – desktop, tablet or smartphone.